Inside Apple’s Social Video Strategy for the New iPad
That the third generation of Apple’s iPad will be a hit seems a foregone conclusion. Reviews have been good, even if the update is incremental: a sharper screen, better camera, a faster processor,...
View ArticleGame On: Microsoft’s Surface Laps Apple’s iPad in Video Views
Microsoft’s Surface has just lapped Apple’s original iPad in video views. The video campaign for the much hyped hybrid tablet has surpassed 4.5 million views in just four days after being released. By...
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Introducing The Top 5 Auto Ads of the Month with Autoweek
We’re happy to announce that we’ve partnered with Autoweek to publish the Top 5 Top Auto Ads of the Month, a monthly chart that focuses on auto ads people choose to watch most. The inaugural feature...
View ArticleHow P&G Went Global And Racked up Over 24 Million Views Before the Olympics...
The opening ceremonies for the 2012 Olympics begin today in London, but P&G can already count the games as a smashing success. In just three months after launching their Proud Sponsor of Moms...
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The Most Viral Video Auto Ads of 2012 Are from the Super Bowl
The auto industry has a typical pattern each year with video advertising. It invests heavily in the beginning of the year with the Super Bowl, introducing new campaigns that generate tens of millions...
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